Isuzu Australia names its 2020 dealers of the year

Healthy competition lauded within the dealer network

Isuzu Australia names its 2020 dealers of the year
IAL head of network development Ben Lasry and Ballarat Isuzu dealer principal Ian Deacon


The close of a turbulent 2020 saw Isuzu Australia Limited continue as Australia’s top-selling truck brand, an achievement, it says, made possible by the hard work of its nation-wide dealer network.

During a live-streamed national dealer meeting in February, the brand announced the winners of four award categories in sales, service, parts and the national dealer of the year gong.

The 2020 Isuzu Trucks national dealer of the year saw joint winners, Ballarat Isuzu in regional Victoria and South West Isuzu in Bunbury, Western Australia, share the award.

The national dealer of the year award recognises the dealerships’ excellence in customer support and performance across all areas of the business including sales, service and parts.

Isuzu is enjoying a huge start to the year for light truck sales

Isuzu Australia MD and CEO Hiroko Yaguchi congratulates Ballarat Isuzu and South West Isuzu on their outstanding efforts achieving national dealer of the year status.

"As we know, the Australian truck market is highly competitive, so to stay at the top requires true dedication from our team across the network—that is what these awards represent," Yaguchi says.

"We have the very best people in the business, all around this great country.

"Congratulations to all the category winners and their loyal teams for a fantastic result in 2020 and for their outstanding customer service."

The two dealerships were also presented awards in other categories, with Ballarat Isuzu taking home Isuzu Trucks parts dealer of the year, and South West Isuzu awarded Isuzu Trucks service dealer of the year.

Both Ballarat Isuzu and South West Isuzu have exceptional performance records, with the former achieving an extraordinary four out of five dealer of the year awards in the past five years, and South West achieving the top award for two years running.

"With the exacting standards of all Isuzu Truck Dealerships around the country, it is truly an honour to be recognised as one of the best dealers in 2020," Ballarat Isuzu dealer principal Ian Deacon says.

"Everyone on the team understands why we are here... ensuring that our customers get the same experience every time they deal with us, no matter who they're dealing with, be it in the sales, parts or service departments.

"And we will keep focusing on customer experience for 2021," Deacon says.

Accepting the award alongside Deacon was South West Isuzu’s dealer principal, Darren Sprigg, who extended congratulations to Ballarat Isuzu, while thanking his own team.

"It is a real honour to be an Isuzu Truck dealer, and co-winning dealer of the year for two consecutive years is definitely a thrill and a great testament to my team’s efforts," Sprigg says.

"2020 has been a challenging year for all of us. But we planned for the worst, hoped for the best and did what we could. I believe that’s what got us through to the top again in 2020.

"We focus on running a very customer-centric philosophy and of course it helps that we have a truly solid team, with members who have been with us from the very beginning in 2002.

"We certainly couldn’t have achieved this without team effort."

Webster Trucks in Launceston shared the crown with South West Isuzu as the joint winners for Isuzu Trucks sales dealer of the year.

IAL Zone Dealer Sales Manager, Ben Lister and South West Isuzu’s Dealer Principal, Darren Sprigg

Isuzu Australia director and COO Andrew Harbison congratulates the winners.

"A huge congratulations to the teams at Ballarat Isuzu, South West Isuzu, and Webster Trucks," Harbison says.

"To be the number one truck brand in Australia is a privilege we all work hard for, and our annual dealer of the year awards give us an opportunity to recognise our dealer network who continue to excel in customer support, service and sales.

IAL’s new head of network development, Ben Lasry, follows on from Harbison’s comments, lauding healthy competition within the network.

"The national dealer of the year awards continue to highlight the healthy competitive nature of Isuzu Trucks’ network," Lasry says.

"This was particularly poignant last year, where it was more important than ever for our customers to receive the best possible support and experience while buying an Isuzu truck.

"We take considerable pride in our dealers’ outstanding achievements here at IAL.

"Well done to our winners and all who took part."


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