MaxiTrans seals trailer megadeal with Coles


Contract to push trailermaker’s after-sales support service

MaxiTrans seals trailer megadeal with Coles
One of the new Coles MaxiCube trailers

 

MaxiTrans is marking its 395 Coles trailer deal by hosting Victorian industry and employment minister Wade Noonan through its Wendouree factory in Ballarat.

To be accompanied by managing director and CEO Dean Jenkins Coles head of transport Tony O’Toole, Noonan’s visit will underline the $60 million deal’s value to the state as well as the firm.

Its Maxi-Cube and Freighter trailers are destined for Coles supermarkets in New South Wales and Western Australia.

"This is a tremendous show of support by Coles in Australian regional manufacturing," Jenkins says.

"Coles’ decision to buy Australian-made is not only a vote of confidence that our existing 950 employees build a world-class product, but it will also help to generate more than 100 new jobs over the life of the contract.

"At a critical time for local automotive manufacturing, the order will offer employment prospects to many Victorians.

"All of the units will be assembled at MaxiTrans’ manufacturing facility in Wendouree, Ballarat and feature components made at our plant in Hallam, both in Victoria.

"All of the units will be assembled at MaxiTrans ’ manufacturing facility in Wendouree, Ballarat and feature components made at our plant in Hallam, both in Victoria."

The deal will also be a boost for the trailermaker’s after-sales support service over the life of the trailers in an offering now available to Coles and other customers at more than 30 locations in the combined MaxiTrans dealer network and MaxiParts retail parts network.

"Coles is pleased to be able to support the creation of jobs in regional Victoria through this partnership with MaxiTrans," O’Toole says.

"We are always looking for ways to strengthen our relationships with local suppliers to help sustain the communities we serve every day, and we’re proud that deliveries to our stores will be made using trailers produced right here in Victoria,"

MaxiTransays the agreement, valued at approximately AU$60 million, will complement its existing manufacturing volume.

While the contract is not expected to make a material contribution to MaxiTrans ’ financial year performance, it will provide a solid start to next year’s trading.

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