Australia Post has announced a supply chain partnership with New Zealand Post
July 3, 2013
Australian small businesses looking to export across the Tasman are set to benefit from a supply chain partnership between Australia Post and New Zealand Post.
Australia Post yesterday announced the partnership would make it easier for Australian businesses to expand into New Zealand by providing help with customer acquisition, direct marketing, parcel delivery and managing returns.
Australia Post Parcel and Express Services Executive General Manager Richard Umbers says with eCommerce booming it is now more feasible than ever for online businesses to leap across the Tasman.
“All the research is predicting double digit annual growth in online spending through to 2020,” Umbers says.
“Capturing almost 80 percent of all online spending, small businesses are the growth engine of eCommerce.”
Umbers says the partnership will provide businesses access to a combined network, logistics capacity and market insights to give them the confidence to reach new markets.
“We can now offer 1.9 million prospective customers in New Zealand the direct marketing and fulfilment support needed to turn leads into sales.”
According to Australia Post, the partnership will allow businesses to:
- Acquire new customers through market insights and customer data, including targeted sales leads by customer profile and location
- Reach buyers in New Zealand through direct marketing and fulfilment capabilities, including database management, print production and multi-channel delivery across physical and digital platforms
- Deliver to New Zealand through competitive international parcel delivery.
New Zealand Post Business Development and Strategy General Manager Sohail Choudhry says the partnership offers benefits on both sides of the Tasman.
“This is a great opportunity for Australian online businesses to test the global market by starting in New Zealand,” Choudhry says.
“The size, demographics and popularity of online shopping in New Zealand make it an ideal test market for international expansion.”
Small businesses will be able to send items of up to 2kg for a flat rate of $15 to anywhere in New Zealand through Australia Post Express Courier International. Courier pickup, free packaging, tracking with signature and optional extra cover will be included, under the partnership.