Harris Farm Markets chooses IBM


Fruit and vegetable retailer Harris Farm Markets will use an IBM Flex System solution to support business growth and reduce IT costs

Harris Farm Markets chooses IBM
Harris Farm Markets chooses IBM

February 15, 2013

Australian fruit and vegetable retailer Harris Farm Markets will use an IBM Flex System solution to help support its business growth and reduce IT costs and complexity.

The solution is expected to significantly boost the performance of the company's critical systems including its enterprise resource (ERP) system, bolstering Harris Farm’s ability to offer the freshest quality produce possible through its 23 stores across New South Wales.

Underpinned by a broader solution from business partner Hands-on Systems, the IBM Flex System deployment is designed to support Harris Farm’s continuing growth for at least ten years.

As part of its emphasis on scalable efficiency, the solution will reduce Harris Farm’s data footprint by up to 80 percent through real-time data compression.

It will also optimise application performance using IBM’s 'easy-tier' functionality, which automatically transfers load between high-performance disks and solid state drives during intensive periods of operation.

"Harris Farm’s reputation rests on our ability to offer the freshest quality produce possible," says Harris Farm Markets Chief Information Officer Simon Maizels.

"By optimising our ERP system, the IBM Flex System will allow us to build on that reputation by offering unprecedented capacity and response time when managing our supply lines along with analytics and automatic stock replenishment systems.


"Additionally, the solution will enable us to grow our new online delivery service which we plan to expand to the Sydney metro area in 2013," Maizels says.

Working with Hands-on Systems, IBM will provide Harris Farm Markets with a customised Flex System which will include an IBM Flex System Enterprise Chassis; two IBM Compute nodes; and an IBM Storwize V7000 storage system.

Flex System will replace Harris Farm’s existing IBM systems configuration to meet projected requirements for storage and applications.

Flex Systems are built-to-order offerings for clients who want to custom build and tune configurations to their specific requirements.

This allows them to select the specific computers, systems networking and optional storage and management required to support their specific workloads.

The IBM Flex System also provides the building-block elements for IBM PureSystems, an alternative to current enterprise computing models, where multiple and disparate systems require significant resources to set up and maintain.

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