Secon Freight Logistics scores a half century

Gala event marks 50 years of operation for Victorian firm

Secon Freight Logistics scores a half century
Brendon Considine


Secon Freight Logistics has commemorated the 50th anniversary of its founding as a family business by Maurie Considine with Jim Seide in 1969.

The Victorian transport and logistics operation recently held a gala dinner to mark the occasion, along with the launch of a new book recounting the company’s history, and a video announcing Secon’s plans for the future.

The night’s MC, Kevin Halpin from the Victorian Transport Association (VTA), welcomed Secon management, suppliers, customers, partners and industry associates – including Secon’s first ever client, John Knox of Australian Sheepskin Enterprises, who still trades with Secon today.

Stories and laughs flowed in the room and on stage, as guests celebrated the achievements of the, which has steadily grown to become a freight industry leader.

Centrepiece of the night was a panel discussion between Maurie Considine, Secon MD Brendon Considine and CEO Steve Nailer, moderated by Phillip Lovel AM, former executive director and CEO of the VTA.

The trio reflected on the highlights and challenges of Secon’s first 50 years, and their insights as to where the industry is now heading, the company reports.

Read our detailed profile of Secon Freight Logistics, here

Nailer then introduced a new video detailing Secon’s initiatives to stay a leader in logistics throughout the next decade.

These include a new fleet of fuel-efficient trucks, two major new depots including a 6,500 square metre cross-dock, a new IT system and Ship2Shelf Strategy, and a recommitment to its ‘people-first’ culture.

"There has been one consistent word we found that that unites everything we do with everyone we engage with: ‘Happiness’," Nailer says.

"So we are reshaping our business strategy and culture by ensuring everyone in our supply chain is happy – be that your customer’s dock manager, your staff or anyone in the community."

This new era of Secon started as the dream of Terry Considine, who was Secon’s CEO until he suddenly passed away in 2014.

"It was Terry’s dream, and we are now living his legacy," Brendon Considine says.

"Watching this become reality is my dream."

The event closed by officially launching It’s In Our Blood, Maurie Considine’s memoir of the ups and downs of his time building the Secon business.


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