Focus on safety culture through staff feedback

By: Ruza Zivkusic-Aftasi

Expert says it’s important operators also focus on how to make safety achievements sustainable

Focus on safety culture through staff feedback
Des McGowan highlights strategic excellence


The transport and logistics industry can now measure safety culture by engaging staff in a study offered by survey and consulting specialists InSync Surveys.

Being strategically astute by investing in people and safety is the only way forward, the company’s executive director and founder Des McGowan says.

While most organisations have developed safety programs with clear policies, procedures, training and performance indicators in place, it’s important that operators also focus on how to make their safety achievements sustainable, he adds.

"It’s about moving from their operational excellence to being strategically excellent," McGowan says.

"A lot of our clients are operationally world class but they’re on a learning curve to be equally strategically excellent.

"For safety to become sustainable, organisations have to move beyond a compliance-based approach at the safety level to a more integrated approach.

"It’s a whole different mindset; it’s about understanding the difference between the things we have to do versus the things that we want to do."

He says smaller and regional operators are becoming more open to change and are starting to look closely at their team dynamics.

"Big organisations such as Linfox, Toll and Asciano have invested heavily in their people; a lot of the companies at the next level are now starting on that journey.

"If you want to operate a world-class logistics organisation, you have to have a world-class approach to people."

For more information contact InSync Surveys on 03 9909 9209.

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