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Brisbane Truck Show set to boost State economy

The biennial Brisbane Truck Show is estimated to generate more than $400 million in sales orders, $57 million of extra expenditure in the Queensland economy, in excess of 248 equivalent full-time jobs, and ranks as the biggest event in the Brisbane Convention & Exhibition Centre’s 27-year history

The biennial Brisbane Truck Show is estimated to
generate more than $400 million in sales orders, $57 million of
extra expenditure in the Queensland economy, in excess of 248
equivalent full-time jobs, and ranks as the biggest event in the
Brisbane Convention & Exhibition Centre’s 27-year history.

This is based on an economic impact assessment
by the AEC Group.

The biggest names and brands in Australia are
backing the event, led by Platinum Partner BP Australia, Media
Partner Bauer Trader Media and a list of political, sporting and
entertainment celebrities, including the Queensland Premier
Campbell Newman, who will open the event, and rugby league legend
Shane Webcke (pictured), who is back again as the Show’s Official
Ambassador.

Newman says he’s looking forward to opening the
Show, which will occupy all three levels of the BCEC from May 16 to
19.

“I look forward to opening the Brisbane Truck
Show and show my support for an industry that plays such a vital
role in keeping Queensland moving,” he says.

The Show promotes every aspect of the transport
industry and that’s why BP Australia has chosen to strongly support
the event.

“We are really pleased to be able to support the
truck industry, by being part of events which bring people together
to share knowledge and learning which make for a stronger and safer
industry,” BP’s Head of Sales and Marketing Mike McGuinness
says.

The event has a long tradition of breaking the
biggest stories in the transport industry and this year it will be
no exception with the latest equipment on display, including hybrid
technologies and even a fully electric distribution vehicle
range. 

The Brisbane Truck Show is the premier showcase
of trucks, trailers and equipment in Australia.

Importantly, it has been ‘run by industry, for
industry’ since 1968 by the Commercial Vehicle Industry Association
of Queensland (CVIAQ).

The event has grown in prominence and
professionalism while also retaining the grass-roots feel, but in a
world-class venue.

With 287exhibitors and around 36,000 attendees
over four days it truly offers something for everyone.

Sure, the Brisbane Truck Show has lots of great
new trucks and trailers that have the latest technology enhancing
safety and reducing noxious emissions but the Brisbane Truck Show
also has so much more.

It is a place to celebrate careers
in transport with a string of great initiatives focused on
Transport Careers in a dedicated Careers Centre.

“This year’s Brisbane Truck Show
will give exhibitors, visitors and people wanting to get into the
transport industry a great snapshot on the wealth of opportunities
available,” CVIAQ CEO Brett Wright says.

For more information on the
event visit
www.brisbanetruckshow.com.au
or keep an eye on this website for breaking news as the
show unfolds. Upcoming editions of ATN and
Owner//Driver magazine will also feature comprehensive
reviews of the Show, including the latest product
releases.

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