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Hino rolls out next-gen trucks for national road show

Fleet of next-generation Hino trucks are travelling as part of a national convoy in Hino Australia’s first ever national roadshow

After the disruption of the last two years, Hino Australia says it is bringing its full range of next-generation trucks to its customers in towns and cities around Australia over the next 18 months with a national convoy designed to showcase the brand’s new models.

Travelling over 130,000 kilometres, a fleet of next-generation Hino trucks valued at over $3 million have begun a convoy as part of Hino Australia’s first ever national roadshow.
 
Richard Emery, VP of brand and franchise development for Hino Australia, says the roadshow “is an important opportunity for Hino customers to engage with and drive our range of trucks, all of which have undergone significant enhancements over the last five years”.

“The route we have chosen allows us to also leverage our sponsorship of the Repco Supercars Championships by visiting specific rounds including the NTI Townsville 500 on 8-10 July.
 
“Industry events such as the 2023 Brisbane Truck Show are also on the agenda.”
 
“This will be the biggest-ever joint undertaking between Hino Australia and our dealers, and we anticipate over 1,700 customers will engage in this event, this year alone.
 
Each dealer will carefully select the most appropriate trucks for its market from a range of 16 award-winning light, medium and heavy-duty on and off-road trucks.
 
“This is an opportunity to provide both static displays and drive opportunities, while also reinforcing our Hino Advantage customer support program.” concluded Emery.  

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